Jo Merrill

Jo Merrill is the Chief Financial Officer for Falcon’s Beyond. She is responsible for economic forecasting and the financial health of the company. Jo oversees its capital structure and addresses any issues within the overall financial picture. She determines the best mix of debt, equity, and internal financing while elevating her investment ideas for the company’s capital to the board.

Prior to joining Falcon’s Beyond, Jo served for more than four years in the role of CFO at Entertainment Technology Partners, an event services company based in Orlando, Florida. She refined and developed the group’s shared service offerings and was instrumental in driving ETP’s growth in both national and international markets.

Jo was the Vice President of Finance and Corporate Controller at Hard Rock International for ten years. She joined Hard Rock during the purchase of the business by the Seminole Tribe of Florida and was primarily responsible for oversight of worldwide financial accounting, reporting, and integration of all Hard Rock worldwide businesses. She supported capital raises and helped expand the footprint of hotels, casinos, and restaurants into more than 70 countries.

Jo spent more than eleven years as a senior manager at PwC. She worked on four continents, providing specialized audit and consulting services to primarily multi-national public companies. Jo spent several years working with PwC’s Global Capital Markets Group, a dedicated global team of professionals providing high-value advisory services to non-U.S. companies keen to enter the United States and other international capital markets.

Prior to joining PwC, Jo was a senior auditor at KPMG UK where she cut her financial teeth, becoming a Chartered Accountant in England and Wales and serving clients primarily in aerospace and manufacturing industries.

Jo earned her BSEng, Mechanical Engineering from the University of Bath in England. While attending the prestigious research institution, she worked as a mechanical engineer at Rolls-Royce Aero Engines. Jo is also a Certified Public Accountant.